A sound investment – not risky business

A sound investment – not risky business


Paul Smernicki - Director of Digital, Universal Music UK

Over the past ten years, we and our artists have supported a broad range of new products and services (like Spotify and AudioFuel) to ensure the music we love can reach ever wider audiences. But unfortunately, this bucks the general trend throughout the rest of the creative industries.

According to Demos, a think tank based in London, cash flowing into music start-ups has dwindled in recent years. They’ve published a report this week highlighting the barriers that face those seeking a breakthrough.

The stand out fact is that investing in the creative industries is actually a good bet in these hard times. More creative industry start-ups are surviving their early years than the business norm. Yet start-up companies still find it incredibly hard to secure capital from banks.

There are greater opportunities to innovate than ever before with the growth of the internet and digital music services. However, it is still a confusing landscape for investors. We hope that all those with a stake in the future of our creative industries can start to tackle this problem to ensure entrepreneurship and talent gets the rewards they deserve.

Universal is planning to do more work in this important area in the next few months. Watch this space to find out more, and tell us if you, or anyone you know, has had difficulties launching the kind of services you think fans of today might want...

Latest Tweets

  • RT @Deanna__Green: @UMusicuk Thanks for a really interesting insight into what you guys do #utalks 1 hour 38 min ago
  • After debut single Younger topped @hypem & @Shazam, Swedish-Gambian artist @SeinaboSey joins @JackGarratt tonight on #Launched2015 at 12am. 12 hours 35 min ago
  • Tonight on @Channel4 at midnight! http://t.co/aGOS652jjq 16 hours 57 min ago
  • This week’s episode of Launched features multi-instrumentalist @JackGarratt followed by Swedish-Gambian songstress @SeinaboSey #Launched2015 17 hours 2 min ago
  • Also we hear @_ealswitha are pretty great - can anyone book them some shows in Cambridge? #utalks 19 hours 15 min ago
  • We're done! Thanks for having us @Cambridge_Uni #utalks 19 hours 18 min ago
  • Paul - "we still need the offices in the territories - they have the knowledge and expertise of their market" #utalks 19 hours 19 min ago
  • How is digital changing how marketing works internationally? #utalks 19 hours 19 min ago
  • Paul - "there's more noise than ever, but the noise is the best it's ever been" #utalks 19 hours 28 min ago
  • Does an artist still need a story? Do you still need to win over press, TV and radio #utalks 19 hours 29 min ago